Friday, May 13, 2011

Double s fall IT technology in the market

In China's Lenovo in Beijing's 798 factory announces new consumer PC strategy when when when the IBM acquisition of Sun is still in full swing, is a technology star fall in Silicon Valley, it is SGI company. It was reported that Rackable Systems server and storage technology company announced a price of US $ 25 million acquisition of bankrupt company Silicon Graphics (hereinafter "SGI") of assets, payment by cash, and will also assume the latter part of the debt. Not knowing is a coincidence or a necessity of IT industry development, two with is s start with the technology to send star has fallen under the special situation of the economic crisis, it's enough to provoke a rational thought.

Recalling history of SGI, the Sun has very similar places. Also in founding in 1982, the same used to be Unix vendors. Such as the Sun is Sprac+Solaris,SGI is MIPS+IRIX. More important is that they are heavy technical light manufacturers in the market.

As we all know, Unix systems used to be the rage, but its sealing properties also make Unix systems with the Intel X86-based open architecture's rise gradually to atrophy. In order to save the declining popularity of Unix, Sun Solaris system open source is selected, later proved, while open source software for Sun's sales take a certain amount of growth, but in view of the Sun's core business is still dominated by server hardware sales, Sun eventually did not escape the slumping fortunes. Compared with the Sun, and SGI go more extreme, when the Unix business not feel when it had at the time Intel Itanium systems development prospects is not yet clear when completely gave up their own MIPS and IRIX, but who knows, Intel's Itanium is dominated by HP. Itanium for Intel and Hewlett Packard at that time, there are uncertainties, in other words, a retreat of the others. For example when it comes to HP, HP Unix before camp, as known as PA-RISC+HP �C the UX, but HP at the time of transition, is gradually according to market changes, for example, even in the current Itanium marketing its shipments in the first case, HP has not entirely abandoned their own PA-RISC+HP, UX. Reminds this writer in 1998 in the development of SGI Rick Belluzzo to leave HP after becoming a Chief Executive of SGI SGI shipped in 1992 spent US $ 22.8 million for chip manufacturers MIPS company thing, because in the MIPS were sold after the second year, in 1999, Rick Belluzzo will suddenly resigns to join Microsoft, accidental coincidence, is also a so-called commercial plot? Since then, the SGI Unix market began to decline and had to turn to the Itanium. When a market is still uncertain when SGI will have no hesitation at all given up his business, I do not know is a brave, also is too reckless.

Also, in high performance calculation market, persistent Yu technology of SGI in 1996 to 740 million dollars mergers and acquisitions has then of super computer company Cray Research, when mergers and acquisitions also is closed technology sent of Cray not only no to SGI brings for market of sensitive, instead in short of brilliant zhihou, increased has SGI of closed technology trait, ignored has high performance calculation market cluster rise of facts, still stuck in only technology on the of large machine market, eventually in 2000, to 22 million dollars will Cray Research sold, this is lose money earned yaohu. In fact, in any case, the reason, SGI is also the main judge of their own lack of market.

For attention and market technology started slow is also reflected in the SGI graphics workstation market. For example in 1995, SGI to 500 million dollars acquisition has graphics software company Alias Research and Wavefront Technologies, from technology angle see, this mergers and acquisitions can consolidate and strengthening its in graphics workstation market of leadership status, unfortunately of is, in market promotion Shang, SGI with technology of to controlled compared to less was more, in Jurassic Park under, and rings king under, of making in the Pan zhihou, in then of similar of large effects making in the, then also see does not to SGI of figure, instead of is HP of server and graphics workstation. As with the Unix server market, SGI rashly again in 2004 only price of $ 58 million to spend $ 500 million acquisition of Alias Systems sold at that time. But let SGI didn't expect is that buyers soon to be three times the price changed hands to the Autodesk, which became one of the strongest opponents in the SGI. At the same time in this process, based on standard PC graphics processor manufacturer ATI and NV has to rise in the market. This once again proves that SGI market failures in the operation.

In fact, throughout the course of development of SGI, from its foundation in 1982, technology was born James Clark has doomed the future fate of SGI. The most typical example is when SGI company after the establishment of the time, James Clark remained fascinated by technology (allegedly continued to participate in first-line technical research and development), and lax for the cultivation of the market and the company's management. Character determines the fate of people say, but for a company, I wanted to be, leader of the style determines the fate of the company.

From double "s" of fall can see, in future IT industry of development process in the, only technology on the (just attention technology), but light market of company of survival and development will became exception difficult, and like IBM, and Microsoft, and Intel, and Google and Apple these both attention technology, but more care technology and market phase combination of company, will will has continued of development space.

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